Friday 18 November 2016

The Small Car; Who do they appeal to and why

One of the major problems associated with having a car in the city is trying to find spaces to park. It is a nightmare. In most cities around the world people have resorted to using forms of public transport such as trains, buses, trams etc.. However, some of us choose not to avail of these public transport services on are daily commute into work because we have to walk to far, share small spaces with many different people or for a number of different reasons. So these people end up having to drive.

There are number of small car models on the market.These brands include the Mini Cooper, Ford Fiesta, Nissan Micra and the Fiat 500. These models are very common today with so many people living in cities and large towns. According to study from prb.org (http://www.prb.org/Publications/Lesson-Plans/HumanPopulation/Urbanization.aspx), half of the world's population lives in urban areas. This figure is around 74% in developed countries. We also shouldn't forget that people living in rural areas may also want to buy small cars. This means that brands who make small cars have a very large target market.
Another thing that makes small cars appealing is their prices. According to truecar.com (https://www.truecar.com/prices-new/smart/fortwo-pricing/2016/) the average small car costs just $17,732 which makes them very affordable. Most small cars are also much more efficient than larger cars. Many small cars are actually hybrid or electric cars which reduces CO2 emissions. For example is the Nissan Leaf.
My favourite small car would have to be either the Mini Cooper or the Fiat 500. I think that these cars are both so elegantly designed that it was too hard to choose between them.
Thanks for reading my blog today. Next time I'll be discussing electric cars.



No comments:

Post a Comment